Business Articles
Canadian Business author and speaker George Torok has written over 400 business articles which are published around the world. Enjoy the
sampling below. Contact us if you want to use some of his articles in your business publications. Call us when you want a real business
speaker.
George Torok 905-335-1997
info@Torok.com
- Profitable Relationships
Profitable Relationships for building your business
- Secrets from David Copperfield
Secrets of David Copperfield that you can use in your business. I went behind the scenes in Las Vegas to assist David Copperfield. I learned some suprising lessons about business from the magic act.
- Systems for Success
Business article - Systems for Success in your business. Good systems is the key to success in your business.
- Trust
Who Trusts You? How important to you is trust in your business relationships? If it is important then are you consciously aware of:
What you do to build trust? What you do to destroy trust?
- Cool Hand Luke
Every entrepreneur should watch this movie at least three times.
I watched Cool Hand Luke on TV the other night. It is an old movie (1967) staring Paul Newman in the lead role along with George Kennedy. There is an assortment of other actors who I recognized more by their voices than their very young faces - including Wayne Rogers from the MASH TV series, and Dennis Hopper.
- 50 ways to leave your customer
There must be 50 ways to leave your customer
Do you love your customers? Do they know it? And more importantly do they love you? If you love your business than you'd better love your customers. They are the ones who allow you to do what you love. Without them it is just a money-losing hobby.
- Keeping your business alive
Keeping your business alive. There's more to keeping your business alive that simply surviving. It's about growing your business. That's alive!
- Bill Gate's Secret Weapon
Bill Gate's secret weapon, stop to think - business article by George Torok
- Shoestring Marketing:
Shoestring Marketing: Where to Save and Where Not
- Creating, Recognizing & Measuring Value
Don't confuse value with cost. In fact, a product's value is almost never equal to its cost. For example, your product might cost you $2 and you sell it for $10. The value to you is $10. The value to the customer will usually be more than the selling price. If it was only worth $10 to the customer then they have no motivation to buy. But if the value to them is greater than the selling price, they are motivated to trade their money for something of greater value. It may be worth $25 to the customer.
- Don't Ignore the Nudges
All problems are not equal. Some will bite you. Some just nudge you. Those nudges are worthy of more attention.
There are two types of problems, acute and chronic, with two distinct warnings signs and different methods of solving them. You need to be aware of both and how to deal with them. You may already know about the first type. But knowing how to identify and solve the second type will provide greater benefit for you and your organization.
The acute problem is most common. You don't need to go looking for it. It usually rears up and bites you on the rear. The acute problem appears suddenly, gets lots of attention and demands immediate action. Two classic examples are a warehouse fire or an angry customer.
- Get the biggest bang for training
How to get the best return on your training investment.
- Business Lessons from Las Vegas
Business Lessons from Las Vegas
If you haven’t been to Las Vegas recently – you must go. When you visit take good notes. Las Vegas is an inspiring business model. Las Vegas is a place to learn how to run your business. Las Vegas might be called the sin city. But the real lessons of Vegas are not about gambling – it’s about how to run a successful business
Business Articles by Business Speaker, George Torok
Where else is business speaker, George Torok published?
George Torok was recently featured on the 10th aniversary edition of Enterprise magazine.

Articles by Business Speaker George Torok is featured on over 100 articles websites
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